We work with the platform you prefer
Besides custom web development, we create professional websites on Shopify, WordPress, Wix, and link-in-bio platforms. You choose the best solution for your business, and we handle the rest.
Choose your ideal platform
Each platform has unique strengths. We help you choose the perfect one for your needs
Complete e-commerce solutions with payment integrations, inventory management, and scalable infrastructure
Advantages:
- Quick e-commerce setup
- Secure payment processing
- App ecosystem
- 24/7 support
- Mobile optimised
Limitations:
- Monthly subscription fees
- Transaction fees (without Shopify Payments)
- Limited design customisation
- Difficult data migration
- Vendor lock-in
Flexible and powerful CMS ideal for blogs, corporate websites, and portfolios with thousands of plugins
Advantages:
- Highly flexible
- Vast plugin library
- SEO friendly
- Large community support
- Cost-effective hosting
Limitations:
- Requires regular updates
- Security vulnerabilities
- Plugin conflicts
- Performance issues with many plugins
- Steeper learning curve
Intuitive visual editor for quick, beautiful websites without technical complications
Advantages:
- Very user-friendly
- Beautiful templates
- All-in-one solution
- No coding required
- Free plan available
Limitations:
- Cannot change templates after launch
- Limited scalability
- SEO limitations
- Slower load times
- Vendor lock-in
Dedicated landing pages to centralise all your links on social media (Linktree style)
Advantages:
- Quick setup
- Mobile optimised
- Link analytics
- Easy to update
- Social media integration
Limitations:
- Very limited functionality
- Not a full website
- Limited branding
- Basic analytics only
- Not suitable for complex needs
Advantages for your business
Speed & Efficiency
Platforms optimised for rapid development, getting your website live faster
Professional Design
Modern, responsive templates customised to match your brand identity
Easy Management
Intuitive interfaces allowing you to update content without technical knowledge
Business Growth
Integrated tools for analytics, SEO, and marketing to grow your business
Why custom development is superior
Platforms are great for quick solutions, but custom development offers unmatched advantages for serious businesses
Complete Ownership & Control
With platform solutions, you're renting space. You don't truly own your website.
With custom development, you own 100% of the code, design, and data. No monthly fees, no vendor lock-in, complete freedom.
Performance & Speed
Platforms carry unnecessary code for features you don't use, slowing down your site. Limited optimisation options.
Custom sites are built with only what you need, optimised for maximum speed. Lightning-fast load times improve SEO and user experience.
Scalability & Flexibility
Limited by platform constraints. As you grow, you'll hit walls. Adding custom features often impossible or expensive.
Built to grow with your business. Add any feature, integrate any system, scale infinitely. Your imagination is the only limit.
SEO & Visibility
Platforms have SEO limitations built-in. Generic structures, bloated code, and restricted meta controls hurt rankings.
Every element optimised for search engines. Custom schema markup, perfect technical SEO, superior Core Web Vitals scores.
Security & Reliability
Shared hosting environments, plugin vulnerabilities, and platform-wide security issues affect thousands of sites at once.
Purpose-built security measures, no unnecessary plugins, isolated hosting environment. Your site, your security standards.
Brand Identity
Template limitations mean your site looks similar to competitors. Limited creative freedom within platform constraints.
Your brand vision brought to life exactly as imagined. Unique interactions, animations, and user experiences that stand out.
Long-term Costs
Monthly subscriptions, transaction fees, premium features, plugins, themes. Costs accumulate and never end.
Higher initial investment, but no recurring platform fees. You own the asset. Over 2-3 years, often more cost-effective.
Data & Analytics
Limited data access, generic analytics, restricted integration options. Your data locked in their systems.
Complete data ownership, custom analytics implementation, any tracking system integration. Deep insights into user behaviour.
Platform comparison at a glance
See how custom development compares to popular platforms across key metrics
| Feature | Shopify | WordPress | Wix | Link-in-Bio | Custom Dev |
|---|---|---|---|---|---|
| Quick setup | — | ||||
| Custom design | Limited | Moderate | Limited | Limited | Unlimited |
| E-commerce | — | ||||
| SEO optimisation | Good | Good | Fair | Basic | Excellent |
| Performance | Good | Variable | Fair | Good | Excellent |
| Scalability | Good | Moderate | Limited | Very Limited | Unlimited |
| Monthly costs | £29-299+ | £5-50+ | £14-45+ | £5-20+ | £0 |
| Code ownership | — | Partial | — | — | |
| Custom features | Limited | Moderate | Very Limited | Very Limited | Unlimited |
Prefer a bespoke solution?
Besides these platforms, we also create fully customised websites with Next.js, React, and cutting-edge technologies. Complete control, maximum performance, and total flexibility for your business.
Ready to start your project?
Contact us now and discover which platform is perfect for your business
Speak with a Specialist